Pininfarina, the owner of Mahindra, designed this 1,000-hp electric beast

Powerhouse Pininfarina, the Italian owner of Mahindra, has signed a long-term agreement with Hercules to start the electric vehicle to design an Alfa electric pickup truck and other products for the future. Hercules says Alpha will begin production of the luxury collection by the end of 2022.

Although most of the details of Hercules ’electric beast are covered, the EV has revealed that the 1,000-horsepower configuration of the pickup engine will be delivered via a four-motor operating system at the moment. He says the engines offer independent torque control for stability and high performance.


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In addition to designing its products, Pininfarina will also provide design solutions to showcase EV start-up products and place vehicle orders for retail locations. Explaining why he chose Pininfarina for the EV start-up, James Breyer, founder and CEO of Hercules, said: “We wanted to be the best at creating our truly unique and distinct Alpha product.”

The Hercules Alpha is likely to be based on the Nissan Titan, but will use the company’s internal train engine technology to achieve up to 1,000 hp, CarScoops reported.

Pininfarina is one of the world’s leading designers of performance and luxury Automotive Giants products such as Ferrari, Maserati and Alfa Romeo. Over the course of nine decades, Pininfarina has designed more than 1,200 vehicles. “We are pleased to work with Hercules on the design of a new electric vehicle,” said Giuseppe Bonollo, SVP, Sales and Marketing at Pininfarina. “We bring to this new initiative … our brand identity and our shared commitment to environmental sustainability and our ability to develop a new design language,” he added.

EV startup Hercules was founded in 2018 by James Breyer with the goal of manufacturing environmentally friendly vehicles tailored to consumer tastes.


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